Women entrepreneurs showcase an array products at Trivandrum Flea Market, a virtual marketing platform

As the lockdown got here as a impolite shock to many ladies entrepreneurs, Mamtha Pillai, an entrepreneur herself, got here up with the concept of an on-line flea marketplace for products bought by ladies

Joncy Ann has her fingers full as she is busy frying fish, baking rooster and cooking Biriyani for a virtual flea market. An engineer-turned entrepreneur, the mother of three is now showcasing her culinary expertise.

With a vary of pocket-friendly products, many exhibitions help ladies entrepreneurs promoting snacks, bakes, trinkets, garments, artworks, house linen and so forth.

This 12 months, the lockdown got here as a impolite shock to them as all of the scheduled festivals needed to be cancelled. Then, Mamtha Pillai, an entrepreneur herself, got here up with the concept of an on-line flea marketplace for products bought by ladies.

“Women entrepreneurs had been at a free finish. Some of them had positioned orders for saris and attire whereas the others had made or purchased shares for this season. The flea market got here as a reduction and our gross sales for Aadi (performed on-line within the first week of August) boosted our morale,” says Mamtha.

While the Malayalam month of Chingam was kicked off with a sale of Kanchipuram saris, one other day was put aside for conventional Kerala put on.

The Onam sale begins immediately (August 22) and will probably be on until August 26. Saris, gown supplies, snacks and savouries, desserts, healthcare products, house décor articles, child products and extra are up for the selecting.

Shop from house Buy a big selection of products

“Each day is set aside for a specific product, beginning with clothing and jewellery,” says Mamtha.

August 23 has been earmarked for meals.

“In addition to payasams and selfmade snacks like avalose podi and fries, there will probably be desserts and different desserts,” Mamta provides.

Traditional treats

Excited about showcasing her assortment, 58-year-old Geetha Sreeram, a homemaker from Valiyasala agraharam says “This is my first venture as an entrepreneur. My children and grandchildren persuaded me to do this.”

She will probably be promoting gothambunda, poruvilanga, elayada and sarkkara aval, in addition to home-made curry powders comparable to sambar powder, curry leaves powder and chutney powder.

Vijayam Ramachandran has handmade jewelry made by her beneath her banner, Trinkets.

While well being and wonder care gadgets will probably be bought on the third day, house linen and gardening products will probably be showcased on the fourth day of the fête.

Masks, washable diapers and different miscellaneous items will probably be obtainable on the ultimate day. Some distributors will probably be persevering with the sale until August 31, Mamtha provides.

“There is a lot of enthusiasm among the vendors. Those who post pre-recorded and live videos get more online customers when compared to those who upload only photos,” she observes.

App-based house supply is offered throughout the metropolis. For these outdoors Thiruvananthapuram, buys will probably be delivered through the postal division or courier service.

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