PM Modi most popular leader on Facebook, Trump leads interactions: Study

With round 45 million likes on his private web page, Indian Prime Minister continues to be the most popular world leader on Facebook, whereas US President dominates the rankings for the most interactions whilst leaders internationally develop their viewers on the social networking platform amid the Covid-19 pandemic, a examine mentioned on Thursday.

Trump is the second most popular world leader on Facebook, with round 27 million likes and Jordan’s Queen Rania is in third place with 16.eight million likes, in keeping with within the newest 2020 “World Leaders on Facebook” rankings by main world communications company BCW (Burson Cohn & Wolfe).

Ahead of his India go to in February this yr, Trump bragged about being No. 1 on Facebook.

“Great honor, I feel? not too long ago acknowledged that “Donald J. Trump is Number 1 on Facebook.

Number 2 is Prime Minister Modi of India.” Actually, I am going to India in two weeks. Looking forward to it!,” he mentioned in a tweet.

Although Trump is the second most popular world leader on Facebook, the brand new examine discovered that the US President dominates the rankings for the most interactions with 309 million feedback, likes and shares on his Facebook web page over the previous 12 months, forward of Brazil’s President with 205 million interactions.

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Modi is in third place with a complete of 84 million interactions over the previous 12 months, the analysis revealed.

For the primary time the examine, now in its fourth yr, has included the true attain per publish for every of the Facebook pages of world leaders outlined as a prediction of the variety of actual views an influencer will get per publish somewhat than the amount of followers alone.

Modi reaches on common 1.7 million of his followers which represents solely 3.eight per cent of his Facebook group. Brazil’s President reaches on common 956,000 of his 10 million followers and Trump reaches 877,000 followers, mentioned the examine.

During the month of March, the 721 pages of world leaders analysed within the examine, a part of the Twiplomacy collection, added 13 million new web page likes, a 3.7 per cent improve, which is nearly half of the expansion these pages loved general over the previous 12 months.

Notably, the pages of Italian Prime Minister Giuseppe Conte and people of the governments of Austria, Estonia and Italy greater than doubled their web page likes in March 2020 alone.

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