E-commerce firms stick to MRP as offline stores charge extra: Survey


Bengaluru: E-commerce platforms have fared higher than offline stores in complying with guidelines limiting sale of merchandise to their most retail worth (MRP) through the previous five-week interval when India has been in obligatory lockdown, in accordance to a survey.
Conducted by group platform LocalCircles, the survey confirmed that 39% of respondents had in some unspecified time in the future within the final 5 weeks of lockdown been charged greater than the MRP of a packaged product purchased from an offline retailer.

Only 21% of respondents stated that they had been charged greater than the MRP for packaged merchandise purchased via e-commerce platforms in the identical interval.

A majority of complaints obtained by LocalCircles had been of overcharging on merchandise such as masks and hand sanitisers — each on-line and offline — within the first two weeks of the lockdown when there was excessive demand and lack of provide.

While e-commerce platforms have largely clamped down on such practices by sellers, some cases proceed to stay, customers reported.

Instances of native stores itemizing merchandise on hyperlocal supply apps above their MRPs have come to mild previously few weeks.

LocalCircles reported that customers stated offline orders via WhatsApp or comparable platforms allowed retailer homeowners to masks MRPs and current a consolidated invoice quantity which couldn’t be verified, main to larger non-compliance.

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